Instagram is one of the most widely used social media platforms. Instagram is not only visually pleasing and easy to navigate on the go, but it is also reasonably straightforward to learn how to use.
The following pointers will help you make the most of your Instagram experience to expand your followers and increase interaction.
1. Post Interesting, Colorful Photos, and Videos
Instagram is all about giving your followers something of value, particularly if you want to increase interaction. In this case, your goal should be to share images and videos that elicit an emotion – happiness, laughter, inspiration, nostalgia, affection, or something else. On Instagram, high-quality images with a lot of colors seem to get the most attention.
2. Don’t Overdo It With the Filter Effects.
Instagram offers a range of filters to add to your images to change the look and style instantly, but that trend seems to have peaked. People want pictures and videos that are vibrant but still look normal. Although filter effects are appealing, try to restrict their use to keep the color and contrast in most of your images regular.
3. Feel Free to Use Hashtags, But Use Them Sparingly
Using hashtags is an excellent way to expand your Instagram scope, promote more interaction, and even attract new followers. Unfortunately, some people go way too far with it. Their captions are often bloated with hashtags, many of which are unrelated to the subject of their picture. If you do plan to use hashtags, keep them to a minimum and only use specific keywords.
4. Use the Explore Tab (Popular Page) to Find Great New Content
Instagram’s Explore tab features some of the most popular photos and videos. The images shown here are personalized to you based on the photos and videos liked or commented on by people you follow. By checking out this tab regularly and clicking the magnifying glass icon in the bottom menu, you will find new users to join or interact with.
5. Post Often to Keep Followers Interested
You must post new content regularly if you want to keep your followers engaged. That doesn’t mean you have to post ten images a day. Indeed, posting once a day – or at least once every other day – should be adequate to keep your current followers engaged. Don’t be shocked if you lose a few followers if you go long periods without writing.
Read: How To Get Instagram Influencers to Promote Your Products for Free
6. Use Messenger to Contact Specific Users
While it is a good idea to post regularly to keep your followers interested, it is not always essential to post anything publicly to your followers. Instead, You may privately direct message a picture or video to one or more individual users. Messenger is an excellent platform for communicating with small groups of users without broadcasting the content to anyone at once.
7. Interact With Your Followers
Never forget your most dedicated fans who like and comment on your pictures regularly! That is a surefire way to scare people away. Rather, you want to make your followers feel important. Respond to their comments, or visit their account and like a couple of their pictures. If you want to monitor comments to see the users are communicating with you the most, you can use a third-party tool like Iconosquare (formerly Statigram).
8. Don’t Be Tempted to Purchase Followers.
There’s a lot of excitement about the purchasing of Instagram followers. And you can indeed get some significant numbers for a meager price. The issue with purchasing them is that they are often fake and inactive. Users can find your account odd because you have 15,000 followers but almost no likes or comments on your photos and videos. Stick to genuine participation. It isn’t just about the numbers.
Read Also: How To Sell More With Shopping On Instagram
9. Experiment With Shoutouts
Interacting with your current followers is always recommended, but reaching out to as many people as possible is even better. A shoutout or s4s with another account in the same follower range is a simple and efficient way to reach out to more people. Two users consent to send each other a shoutout post on their respective accounts. This is the primary method used by many Instagram users to expand their accounts by the thousands.
10. Stay on Top of the Latest Instagram Trends
Hashtags and shoutouts are fantastic, but even trends like these have an expiration date. If Instagram is a primary social networking site for you, it’s critical to stay on top of the latest trends to avoid falling behind and losing valuable followers. Check out these five major Instagram trends that are currently trending.
11. Post Stories
Stories are more “in the moment” bits of material that you can share with your fans. They take the form of photographs and videos, all of which are immediately deleted after 24 hours. They are visible at the top of the feed (in the form of circular bubbles). Simply put, Stories are a more relaxed way to communicate, share, and engage with your followers.